{"product_id":"bespoke-the-bear-behind-the-bear","title":"BESPOKE — The Bear Behind the Bear","description":"\u003cp\u003e\u003cstrong\u003eThe Bear Behind the Bear\u003c\/strong\u003e celebrates identity, confidence, and URSUS heritage through Bespoke’s playful collegiate mascot reveal.\u003c\/p\u003e\u003cp\u003eDressed in his signature \u003cstrong\u003enavy, cream, and gold URSUS varsity jacket\u003c\/strong\u003e, Bespoke lifts away the oversized mascot head to reveal the character underneath — a visual reminder that there is always something deeper behind the image people see. Premium collegiate detailing, the iconic \u003cstrong\u003e72\u003c\/strong\u003e, athletic styling, and rich varsity textures give the design the feeling of a timeless university emblem reimagined through \u003cstrong\u003eThe House of URSUS\u003c\/strong\u003e.\u003c\/p\u003e\u003cp\u003eFinished with \u003cstrong\u003eBESPOKE\u003c\/strong\u003e, \u003cstrong\u003eURSUS MARITIMU\u003c\/strong\u003e, and \u003cstrong\u003eESTABLISHED \u0026amp; EDUCATED SINCE 1972\u003c\/strong\u003e, this piece blends heritage, personality, humor, and elevated streetwear into one signature graphic.\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003eBESPOKE\u003c\/strong\u003e\u003c\/p\u003e\u003cp\u003e \u003cstrong\u003eURSUS MARITIMU\u003c\/strong\u003e\u003c\/p\u003e\u003cp\u003e \u003cstrong\u003eESTABLISHED \u0026amp; EDUCATED SINCE 1972\u003c\/strong\u003e\u003c\/p\u003e\u003cp\u003e \u003cstrong\u003eBUILT TO ENDURE.\u003c\/strong\u003e\u003c\/p\u003e\u003cp\u003e\u003cbr\u003e\u003c\/p\u003e\u003ch3\u003eFeatures\u003c\/h3\u003e\u003cp\u003e- Fit: Oversized\u003c\/p\u003e\u003cp\u003e- Neckline: Round Neck \/ O-Neck\u003c\/p\u003e\u003cp\u003e- Sleeve Style: Drop Shoulder\u003c\/p\u003e\u003cp\u003e- Sleeve Length: Short Sleeve\u003c\/p\u003e\u003cp\u003e- Season: Spring \/ Summer\u003c\/p\u003e\u003cp\u003e- Style: Basics \/ Casual\u003c\/p\u003e\u003ch3\u003eCare Instructions\u003c\/h3\u003e\u003cp\u003e- Machine wash at 30°C (gentle cycle)\u003c\/p\u003e\u003cp\u003e- Do not bleach\u003c\/p\u003e\u003cp\u003e- Tumble dry low\u003c\/p\u003e\u003cp\u003e- Iron at low temperature, avoid ironing on print\u003c\/p\u003e\u003cp\u003e- Do not dry clean\u003c\/p\u003e\u003ch3\u003eFabric\u003c\/h3\u003e\u003cp\u003e- Material: 100% cotton\u003c\/p\u003e\u003cp\u003e- Fabric Weight: 300 gsm (8.8 oz)\u003c\/p\u003e\u003cp\u003e- Thickness: Moderate\u003c\/p\u003e\u003cp\u003e- Breathability: Moderate\u003c\/p\u003e\u003ctable id=\"size-guide\" style=\"width: 1024px;\"\u003e\u003ctbody\u003e\n\u003ctr\u003e\n\u003ctd style=\"font-weight: 400; 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